
Sphere Entertainment
Dexter Robinson needed to unify data scattered across multiple systems into a single, scalable foundation for Sphere Entertainment’s digital vision , one that could standardise inputs from various platforms, automate compliance checks, and give every stakeholder access to the same up-to-date information.
Morta has been a key part of our digital transformation. The ability to automate workflows and centralise our data has drastically improved efficiency and allowed us to stay ahead in managing complex projects.
Dexter, Data Architect, Sphere Entertainment
The results
Automated workflows and centralised data management reduced manual tasks, allowing teams to focus on core project activities rather than data wrangling. Real-time data validation ensured that all project data was accurate and readily available, eliminating the inconsistencies that plagued the previous multi-system approach. A unified, scalable data management system now supports current and future projects, providing the flexibility Sphere needs as their digital vision evolves.
The challenge
Data was spread across multiple systems, making consistency and integrity difficult to maintain. Reliance on manual data handling slowed workflows and increased the risk of errors at every step. Ensuring that all data complied with industry standards while streamlining reporting posed significant challenges , without a centralised system, every compliance check and every report required manual aggregation from disparate sources.
The solution
Morta enabled Sphere to standardise data across different platforms, creating a seamless method to collect and manage information through a single centralised model. Key processes such as compliance checks and data validation were automated, reducing manual work and ensuring data was always up-to-date. Morta’s ability to integrate with multiple CDEs unified data streams, enhancing project tracking and giving every stakeholder real-time access to the same information.
The implementation
Sphere Entertainment collaborated closely with Morta to build a scalable data management framework. The team developed bespoke data converters to standardise inputs from various platforms into a central data model, eliminating the inconsistencies that came from managing multiple disconnected systems. A centralised data warehouse was established that enables all stakeholders to access up-to-date information for seamless collaboration. Automated generation of compliance reports replaced the manual reporting process, reducing administrative overhead and freeing the team to focus on higher-value work.
Before & after
Data spread across multiple disconnected systems
Unified, scalable data management through a single model
Manual compliance checks and reporting
Automated compliance reports and real-time validation
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